Smarter procurement
Every device in Alaba market carries multiple supply chain markups.
If you run a phone shop or laptop store in Nigeria, your margins are being squeezed by a supply chain designed to work against you.
The phone in your display case travelled from a factory in China → to an exporter → to a freight forwarder → to a Lagos importer → to the Alaba trader you bought from. Each stop added a margin. By the time it reached your shop, you are competing against the next trader who bought from the same importer at the same price.
Through our procurement network, we match your requirements to verified manufacturers and authorised distributors. Your buying price drops. Your retail price becomes competitive. Your shop wins.
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